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Implicit Association Test Template (OpenSesame)

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posted on 14.08.2014, 12:49 by Hansika Kapoor


Kapoor, H. (2015). The creative side of the Dark Triad. Creativity Research Journal, 27(1), 58–67. doi:10.1080/10400419.2014.961775

This is a standard Implicit Association Test created using OpenSesame. It has been adapted to suit creativity research, but you can modify the template for your purposes easily.

It comprises five sets of trials:

1. Positive vs. Negative

2. Creative vs. Not Creative

3. Positive/Creative vs. Negative/Not Creative

4. Negative vs. Positive

5. Negative/Creative vs. Positive/Not Creative

Here's a reference that can help:

Greenwald, A. G., & Banaji, M. R. (1995). Implicit social cognition: Attitudes, self-esteem, and stereotypes. Psychological Review, 102(1), 4–27. Retrieved from http://www.ncbi.nlm.nih.gov/pubmed/7878162

Happy experimenting! :)