5467348_monash_5925_SOURCE2_4.pdf (7.15 MB)
Developing and validating a multidimensional measure of nonprofit brand orientation and assessing its impact on organizational performance
thesis
posted on 2017-10-04, 02:31 authored by Napoli, Julie, 1969-Abstract not available
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Campus location
AustraliaYear of Award
2003Department, School or Centre
MarketingCourse
Doctor of PhilosophyDegree Type
DOCTORATEFaculty
Faculty of Business and EconomicsUsage metrics
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