Executive_Summary_All_That_Glitters_Is_Not_Gold_JSR-15-089.pdf (33.31 kB)
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journal contribution
posted on 2018-04-18, 12:00 authored by Martin Mende, Maura L. Scott, Lisa E. BoltonSupplemental Material, Executive_Summary_All_That_Glitters_Is_Not_Gold_JSR-15-089 for All That Glitters Is Not Gold: The Penalty Effect of Conspicuous Consumption in Services and How It Changes With Customers and Contexts by Martin Mende, Maura L. Scott, and Lisa E. Bolton in Journal of Service Research
