Title: Assessing the Impact of COVID-19 on Edinburgh's Business Community
Abstract:
This review aims to explore the multifaceted impacts of the COVID-19 pandemic on the business community in Edinburgh, highlighting how different sectors have responded to unprecedented challenges and adapted to new business environments. It will examine the economic repercussions, changes in consumer behaviour, the transition to digital platforms, and the resilience strategies employed by businesses. The review will also consider government support measures and their effectiveness in sustaining the local economy.