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Figure 2. Socioeconomic status distribution by selection of financial-themed ads

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posted on 2025-04-25, 12:09 authored by Carolina Sáez-LineroCarolina Sáez-Linero, Mònika Jiménez-Morales

Figure 2 displays the distribution of socioeconomic status among participants who selected financial-themed advertisements as commonly seen on their social media feeds. This figure is part of a study on personalized advertising on TikTok and Instagram. It highlights potential differences in exposure or recall of financial ads across socioeconomic groups, contributing to the analysis of inequalities in algorithmic ad distribution.

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