DB STUDY1_Dec23.sav

Name: DB STUDY1_Dec23.sav
Published: 2023-12-30T14:58:37+00:00
License: https://creativecommons.org/licenses/by/4.0/
Keywords: Fantastical thinking, Transportation, Narrative Advertising, Realism, Persuasion

dataset

posted on 2023-12-30, 14:58 authored by AddisAddis

3 empirical studies for the impact of fantastica thinking on the chain of effect: Realism->Transportation->Persuasion

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Fantastical thinking Transportation Narrative Advertising Realism Persuasion

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CC BY 4.0

DB STUDY1_Dec23.sav

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