Analysis of the discriminant validity of the value orientation scales based on the results of the t-student test.
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posted on 2022-02-24, 18:34 authored by Grzegorz Adamczyk, Jorge Capetillo-Ponce, Dominik SzczygielskiAnalysis of the discriminant validity of the value orientation scales based on the results of the t-student test.
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statistically representative samplepresent study concernslange 82172017 survey based121 adult polesspecific consumer behavioursreciprocal value orientationdata show coconsumer behavioursvalue orientationsobtained dataxlink ">strong materialismregression analysispersons preferringoverall connectionsmain factorsinformal partnershipfindings comeeffect disappearsdemonstrative buyingarticle contributesanalysis confirms
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