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Windows of opportunity and technology vectors

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conference contribution
posted on 06.12.2017, 00:00 authored by H Raymond
The mapping of firm specific technology vectors is important in describing the competitive structure of specific competitive industrial arenas and deciding which windows of opportunity to target. Such vectors can provide an assessment of the relative speed and timing at which the firm or its competitors may access various windows of opportunity, related to specialty, niche, mass and commodity markets. Such mapping would allow firms to better assess their strengths and weaknesses in a technologically competitive ecosystem, as well as target relative opportunities. This carries on the important work of Anderson, Hamel, and Porter in the area of technology strategy. Examples are drawn from the VCR, disk drive, and the network industries. The mapping of technology vectors and their integration in strategy development may help Australian and Asian firms more appropriately target markets and related windows of opportunity.

Funding

Category 1 - Australian Competitive Grants (this includes ARC, NHMRC)

History

Editor

Kennedy J; Di Milia V

Parent Title

Proceedings of the 20th ANZAM Conference [electronic resource] : Management : pragmatism, philosophy, priorities

Start Page

1

End Page

10

Number of Pages

10

Start Date

01/01/2006

ISBN-10

1921047348

Location

Yeppoon, Qld.

Publisher

Australian and New Zealand Academy of Management

Place of Publication

Lindfield, NSW

Peer Reviewed

Yes

Open Access

No

External Author Affiliations

International conference; University of Technology, Lae;

Era Eligible

No

Name of Conference

Australian and New Zealand Academy of Management. International conference

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